CLIENT
A software company that aims to make the Swedish public sector the best in the world by providing flexible and secure administrative systems for hospital staff, public offices, and the police. Publitech offers cloud solutions in the areas of HR, finance, and management, created in collaboration with local governments. It supports systems for 30,000 doctors and processes payments for over 850,000 salaries in the public sector.
GOAL
Creating a coherent visual identity, in line with the communication strategy, reflecting the slogan "modern Sweden". Showcasing Publitech as a modern technological solution that aims to serve Swedish society and work for the common good by supporting public sector employees in their daily tasks.
The solution was to be intuitive and able to be implemented independently by the Publitech team.
